From the Dashing News Desk…..

In November, Dashing Print was asked by Maverick, the well-known Sydney PR and Marketing firm, to print a huge banner (about 10 metres by 7 metres) to promote the Movember Foundation. For the few who don’t know, The Movember Foundation is an Australian organization which was established 7 years ago to increase awareness of mens’ health. It has been so successful that it is now also an annual event in the USA, Britain, Canada and New Zealand.

 

We were given 4 days to print this banner which was produced in full colour using digital inkjet technology.  The client wanted a silky, crease-free look and had to be sun-resistant with a reverse image so it could be seen from both sides. We found a fabric called Jockey Satin which fitted the bill.

 

Captain Dashing delivered on time and the promotion was a great success appearing three times on “Sunrise” in their weather crossings.